Some products sell themselves. For everything else, there's Boxcar.

Boxcar is the boutique conversion copywriting agency that helps B2B tech companies turn their website and emails into a scalable sales machine. (No need to throw more cash at Zucks to see ROI.)

Your website and emails should deliver continuous ROI. If they're not, we can help.

Just like when we:

Wrote a lead-gen page and nurturing funnel that converts 60% of visitors—with high lead scores— for an enterprise SaaS

Got a 4x (and growing) ROAS for BFCM ads with strategically written sales pages and personalized web experiences

Designed a freemium onboarding flow for a product-led B2B SaaS that generated a 63% lift in paid conversions

If optimizing your owned growth channel performance was easy, you wouldn’t be here.

That said, the businesses that benefit most from our work are:

1.

B2B startups looking to drive reliable business growth with strategic website and email copy.

2.

B2B mid-market and enterprise companies investing in scalable revenue growth in your websites, email and SMS.

In both scenarios, you should want:

To repeatedly and reliably grow your revenue, without burning money on ads.

Strategy and creative that’s data-driven. (Yes, we plan, write AND optimize your web and email marketing for you.)

A strategic partner who amplifies your marketing and sales efforts, turning leads into MQLs into SQLs.

To repeatedly and reliably grow your revenue, without burning money on ads.

Strategy and creative that’s data-driven. (Yes, we can plan, write AND optimize your web copy and emails.)

A strategic partner who amplifies your marketing and sales efforts, turning leads into MQLs into SQLs.

Pricing & Plans

You don’t have to hire in-house messaging specialists to get world-class copy.

In fact, recruiting messaging and copy specialists is extraordinarily difficult. Instead, offload your owned channel messaging to our team of marketing pros.

Boxcar is run by:

Carolyn Beaudoin
Head of Creative Strategy

Rashi Mehra
Head of Partnerships

Carolyn Beaudoin
Head of Creative Strategy

Rashi Mehra
Head of Partnerships

To be clear: we're not wordsmiths.

With Boxcar, you get seasoned copywriters who know how to turn words into revenue.

We bring conversion-critical skills to the table—like conversion rate optimization, email marketing, behavioral psychology, consumer research, product marketing, usability best practices and conversion messaging strategy.

337% YoY sales pipeline growth. 153% YoY revenue growth.

A picture of Ben Thompson looking off camera and smiling.

“We had 337% year-over-year sales pipeline growth and 153% year-over-year revenue growth. While I can’t say [Boxcar Agency] is solely responsible, we attribute faster lead generation and improved sales cycles to better messaging and positioning of our product.”

Ben Thompson
Former Cofounder and CMO of GitPrime (now Pluralsight Flow)

337% YoY sales pipeline growth. 153% YoY revenue growth.

Some products sell themselves. For everything else, there's Boxcar.

Your website and emails should deliver continuous ROI. If they're not, we can help.

Wrote a lead-gen page and nurturing funnel that converts 60% of visitors—with high lead scores— for an enterprise SaaS

Got a 4x (and growing) ROAS for BFCM ads with strategically written sales pages and personalized web experiences

Designed a freemium onboarding flow for a product-led B2B SaaS that generated a 63% lift in paid conversions

If optimizing your owned growth channel performance was easy, you wouldn’t be here.

1.

2.

In both scenarios, you should want:

Pricing & Plans

Messaging Consultation Services

Fractional Copy Services

Performance Analysis & Prioritized Roadmap

Team Training & Copy Chiefing

You don’t have to hire in-house messaging specialists to get world-class copy.

Your marketing is filled with bottom line-boosting potential. For example, how many of the following sequences opportunities to drive revenue are stagnating in your CRM?

337% YoY sales pipeline growth. 153% YoY revenue growth.

337% YoY sales pipeline growth. 153% YoY revenue growth.

Your marketing is filled with bottom line-boosting potential.

For example, how many of the following sequences opportunities to drive revenue are stagnating in your CRM?